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Description of Strategic Healthcare Management: Planning and Execution
Through cases, examples, and assignments, this book comprehensively explores the planning, management, and implementation of mission-driven healthcare strategy. The author a university professor, consultant, and former hospital CEO taps into his global experience to present practical concepts and their real-life applications, highlighting the importance of both competitive and collaborative strategies to an organization s success in the healthcare marketplace. The book is divided into six major components: Definition of the core concepts of strategy, including market structure, business models, generic strategies, first-mover strategies, growth and integration strategies, and strategic alliances Discussion of the relationship between stra
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